How We Rebuilt a Legend with AI
Our process involved a combination of AI-driven creativity and traditional visual techniques to bring the 1984 ad into 2025:
• VLC Media Player – Used to analyze and isolate key moments, frame by frame.
• ChatGPT – Reverse-engineered the original aesthetic and guided prompt creation for AI-generated visuals.
• MidJourney & RunwayML – AI-generated images, refining the dystopian setting and key elements of the scene.
• LumaLabs & RunwayML – Brought static images to life through AI-powered animation.
• Photoshop (Generative AI) – Seamlessly integrated elements, constructing pivotal shots like the rebel running in the aisle.
A Modern Claim for a New Era
In true homage to Apple’s original message, we reimagined the final claim of the ad to reflect the new technological revolution—Artificial General Intelligence (AGI):
“In 2025, human beings will introduce AGI. And you’ll see why 2025 won’t be like 2025.”
This statement mirrors the spirit of Apple’s original claim while engaging with one of today’s most discussed advancements—AGI. Just as the Macintosh redefined personal computing, AGI is poised to reshape the future in ways we are only beginning to comprehend.
Watch the Full Video
The full reimagined ad is now available on YouTube:
Follow the conversation on social media with #Apple1984 #AGI #AI #Innovation #CreativeRebuild.
About ADR Studio Management
ADR Studio Management is a global creative powerhouse specializing in brand strategy, visual design, content production, and digital innovation. With over 30 years of experience and a remote-first approach for nearly two decades, ADR Studio has worked with leading brands, startups, and tech pioneers worldwide. Our expertise spans advertising, AI-powered creativity, Web3 solutions, product design, and marketing strategies, making us a go-to partner for companies shaping the future.
For press inquiries, interviews, or further details, please contact:
[email protected]
Media Contact
Antonio De Rosa, ADR Studio Management, 971 52 300 6998, [email protected], https://www.adrstudio.io
SOURCE ADR Studio Management
