Author: paulsmoneymakers

For Super Bowl 2025, Google is taking a different approach to ads. Each of the 50 states will see a different Super Bowl commercial promoting a local small business or nonprofit using “Google Workspace with Gemini.” Earlier this month, Google announced the full Gemini experience is coming to Workspace business users. This new feature will get its airtime during the Kansas City Chiefs vs. Philadelphia Eagles Super Bowl game.If you live in Texas, you’ll see Bison Coolers, and residents of Oregon will be introduced to the team at Jacobsen’s Salt Co. Each of these small businesses is driving the American…

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Brands are under pressure to produce more relevant content, faster, across more platforms. To meet that demand, Dentsu and Adobe are rolling out Adobe GenStudio Dentsu+, an AI tool designed to help brands scale content production without ballooning costs.Launched last year, GenStudio integrates applications from Adobe Experience Cloud, Adobe Creative Cloud, and Firefly’s AI models into a single platform. Dentsu is layering its proprietary tools—Merkury (identity and audience insights), and generative AI performance marketing tool GIA—onto Adobe’s content supply chain suite, GenStudio, to automate the process. It’s also layering sustainability tracking capabilities and more through its production arm Tag. So…

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Artificial intelligence has become an integral part of our daily lives, offering convenience and efficiency in various tasks. However, it is essential to be mindful of privacy concerns when interacting with AI systems. During Data Privacy Week, Information Technology Services offers these tips to keep in mind when using AI:     Comply with University policy.  Don’t enter WVU data into generative AI tools unless the software you are using was approved through the  IT Purchase Request process. The University also published these guidelines to address the use of AI.   Don’t enter your personal information. AI models “learn” from what…

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The trend: Gen Zers recognize how important it is to maintain ideal health and wellness, but they don’t feel equipped with the tools and knowledge to achieve it, according to a recently published Collage Group survey of 4,713 US consumers that was shared with EMARKETER.The topline data: Just 58% of Gen Zers express confidence in managing their health wellness now and in the future. That’s lower than all other generations.Gen Zers also report the lowest levels of satisfaction with various aspects of their health, including: Emotional wellness (44% satisfied) Mental health (46%) Social wellness (49%) 51% of Gen Zers say…

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The trend: Gen Zers recognize how important it is to maintain ideal health and wellness, but they don’t feel equipped with the tools and knowledge to achieve it, according to a recently published Collage Group survey of 4,713 US consumers that was shared with EMARKETER.The topline data: Just 58% of Gen Zers express confidence in managing their health wellness now and in the future. That’s lower than all other generations.Gen Zers also report the lowest levels of satisfaction with various aspects of their health, including: Emotional wellness (44% satisfied) Mental health (46%) Social wellness (49%) 51% of Gen Zers say…

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Productivity metrics — while important — can be deceptively comforting, creating the illusion of success while ignoring the core value proposition of banking: serving customers, writes Joey Rault, of Codat.Adobe Stock For an industry long known for its caution with unproven technologies, the race to implement artificial intelligence solutions marks a turning point in banking.There’s mounting pressure for banks to adopt and adapt to new technologies — but if they view AI as a shortcut to productivity gains, they risk missing the point entirely. Prioritizing AI, including large language models, without centering its impact on customers is a risk financial…

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A revolutionary AI company, DeepSeek, is rewriting the rules of the game and proving that innovation doesn’t have to come with billion-dollar data centers or exorbitant hardware costs. By using standard gaming GPUs, the company has demonstrated a highly cost-effective approach to artificial intelligence, proving a serious challenge to the industry giants and sending waves through the global tech and financial markets. DeepSeek’s Unprecedented Efficiency DeepSeek has tapped into a huge resource of 2,048 Nvidia H800 GPUs, achieving a staggering 2.788 million GPU hours to reach its groundbreaking results. What makes the achievement even more remarkable is the price: DeepSeek’s…

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NEW YORK, Jan. 30, 2025 /PRNewswire/ — Report on how AI is redefining market landscape – The global e-commerce retail market size is estimated to grow by USD 4.06 trillion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 11.2% during the forecast period. Advent of personalized shopping is driving market growth, with a trend towards integration of AI. However, strict regulatory policies related to compliance and customer protection poses a challenge. Key market players include Alibaba Group Holding Ltd., Amazon.com Inc., Apple Inc., Best Buy Co. Inc., Blink Commerce Pvt. Ltd., Coupang Inc., eBay Inc.,…

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MIAMI LAKES, Fla., Jan. 31, 2025 /PRNewswire/ — Yourway Learning, formerly LINC Learning, is advancing educational technology with Yourway, its innovative AI-driven solution that fundamentally changes how educators work while seamlessly promoting greater alignment across districts. This rebranding reflects the company’s dedication to reshaping the future of teaching and learning for today’s classrooms. Yourway is the only AI-powered platform that provides K-12 districts with a comprehensive system to manage instructional alignment and improve student outcomes at scale. Yourway equips teachers with tools for productivity and content management, engaging student supports, and data-driven insights. As part of its evolution, Yourway Learning…

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Marketing technology firm Banzai International is set to acquire Act-On Software, a provider of enterprise marketing automation platforms (MAP) which has been recognised for its AI-powered marketing automation platform and open data architecture. The company’s clientele includes notable names such as Hitachi, Best Buy, and Progressive Insurance. The acquisition is part of Banzai’s strategy to drive customer growth by offering new solutions to existing customers and is expected to bolster Banzai’s aim to build a comprehensive suite of AI-powered marketing products to assist businesses in their growth journey. Act-On Software’s CEO, Kate Johnson, said: “I am thrilled for Act-On to…

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