Browsing: AI for Marketing Automation

For the people who keep saying email is dead, your inbox must be a lonely place to hang out. For…

Influencers are the new celebrities, especially in the online space where most of your customer base is. So, influencer marketing…

Hypefy, a Zagreb-based provider of AI-driven influencer marketing software, has secured €1.75 million in seed funding to innovate how brands…

The hype around artificial intelligence may be heading into the “trough of disillusionment,” as Gartner calls it, but the technology…

Artificial intelligence is heavily disrupting marketing teams, particularly in medium to large companies. In fact, it’s estimated that up to…

“How are we using AI to improve marketing performance?” Marketers are coming to dread this question even as executives are…

As 2024 comes to a close, it’s impossible to ignore the central theme that has shaped marketing and technology this…

The internet is becoming flooded with AI-generated content, and one of the few places where humans can still go to…

In the new year, advertisers will look to improve ad experiences and targeting to boost efficiency. While audience expectations will…

Hey marketers, we get it—2024 has been a really hard year. You’re juggling a million things and hardly have time…